The trade fair has been a success for eleven years, and Movinter has been able to prove its importance to the furniture industry, by continuously improving the event’s organization, always displaying the latest market trends, production technology developments and increasing the number of visitors year after year. Currently, Movinter deemed to be one of the most important furniture Trade Fairs in the state of São Paulo. It is a reference in the sector to the largest market of South America. The first edition was held in 1995 and was specifically for the regional market. It quickly grew given the keen interest displayed by the furniture industry. Eleven years of ongoing development, ranging from new technology used by the industry, including the quality of the public attending the trade fair to improvement of the event organization.